5 Top Tips To Help You Become a Financial Writer Online in 2025

5 Proven Tips To Become a Successful Financial Writer Online in 2025

Want to earn money writing about money?

The demand for financial content creators is skyrocketing in 2025. From blogs and fintech startups to investing platforms and YouTube channels, every brand in the finance world needs skilled writers who can simplify complex topics and drive engagement.

Whether you’re passionate about budgeting, curious about crypto, or eager to write about economic trends, this guide will show you how to become a financial writer online even without a degree in finance.

Let’s break down the 5 most important strategies to help you get started and thrive.

Financial Writer Online

1. Build a Strong Financial Knowledge Base

You can’t explain what you don’t understand.

To become a credible financial writer, you need working knowledge of key finance topics, but that doesn’t mean you need a CFA or MBA.

Start Here:

• Take free or low-cost online courses:

  • Coursera: Financial Markets by Yale

  • Khan Academy: Personal Finance

• Read blogs like:

  • NerdWallet

  • The Financial Diet

  • Mr. Money Mustache

• Watch YouTube channels:

  • Graham Stephan (real estate, investing)

  • Minority Mindset (business, money tips)

Pro Tip:

Pick a niche such as:

• Personal finance for millennials

• Fintech and mobile banking

• Retirement planning

• Cryptocurrency for beginners
  The more specific your niche, the faster you can become an authority in that space.

2. Start Writing and Build a Portfolio That Proves Your Skill

No one will hire a writer without samples.

Even if you’re just starting, you can showcase your knowledge through practical, beginner-friendly content.

How to Build Your Portfolio:

• Launch a simple finance blog on WordPress or Medium
• Post LinkedIn articles on trending finance topics
• Guest post on small or mid-sized personal finance blogs
• Rewrite complex financial news in simple terms to show your ability to make ideas accessible

Smart Content Ideas:

• “How to Save $1,000 on a Low Income”
• “Best Budgeting Apps for Families in 2025”
• “Crypto Explained in 5 Minutes for Beginners”

Bonus Tip: Create a free PDF eBook like “Smart Budgeting Tips for Beginners.” It boosts your credibility and gives you something to share with clients.

3. Learn SEO and Content Strategy (It’s Essential)

Finance writing isn’t just about being accurate; it’s also about being discoverable. The best financial writers understand SEO to help clients rank higher in Google and bring in consistent traffic.

SEO Basics Every Financial Writer Needs:

• Do keyword research with tools like:

  • Google Keyword Planner

  • Semrush

  • Ubersuggest

• Use SEO best practices:

  • Keyword in title, headers (H2/H3), and URL

  • Write keyword-rich meta descriptions

  • Add internal and external links

  • Use alt tags for visuals (e.g., charts or graphs)

• Structure content using H1 → H2 → H3 format

Example SEO Keywords:

• “Best budgeting tools for 2025”

• “How to invest money as a beginner”

• “Freelance Finance Writer Tips”

Tools to Help You:

• Rank Math SEO (for WordPress optimization)

• Yoast SEO

• Grammarly + Hemingway (to polish tone and clarity)

4. Pitch to Finance Blogs, Brands, and Agencies

Once you have a few solid writing samples, it’s time to start pitching your services.

Who’s Hiring Financial Writers in 2025?

• Personal finance blogs (like Money Crashers, The Penny Hoarder)

• Fintech companies and crypto startups

• Finance YouTubers who need scripts or blog summaries

• Agencies that manage content for financial clients

How to Pitch:

• Craft a short, clear email:

  • Who you are

  • What do you specialize in

  • 2–3 portfolio samples

  • 3 custom topic ideas tailored to their blog

Example Subject Line:

“Finance Writer  Ready to Contribute SEO-Friendly Blog Posts (Portfolio Inside)”

Bonus Resource: Join writing job boards like ProBlogger, Superpath Slack, and Peak Freelance to find new gigs weekly.

5. Stay Current and Keep Learning Every Week

Finance is one of the fastest-changing industries in the world. From inflation spikes to Bitcoin ETFs to fintech launches, there’s always something new.

Stay Ahead by:

• Subscribing to finance newsletters like:

  • Morning Brew: Money Edition

  • Finimize

  • Investor’s Business Daily

• Listening to podcasts:

  • Planet Money

  • BiggerPockets Money

• Following trends on Twitter/X and LinkedIn

• Reading competitor blogs for ideas and style inspiration

Pro Writer Tip: Join online writing communities or take a course like “Finance Writing 101” or “SEO for Bloggers” to sharpen your craft continuously.

Bonus: Monetize Your Writing Knowledge

Once you build your name and a loyal audience, don’t stop at freelance gigs—turn your knowledge into income streams.

Ideas to monetize:

• Create a Substack or newsletter and offer exclusive insights

• Sell budgeting templates or finance workbooks

• Start a YouTube channel or TikTok, giving short finance tips

• Build and sell an online course like “Freelance Finance Writing for Beginners.”

Final Thoughts: Ready to Write About Money and Get Paid?

Becoming a financial writer online in 2025 is more accessible than ever, but it requires strategy, learning, and persistence.

With these 5 proven tips, you’ll have everything you need to:

• Start building a portfolio
• Write high-value, SEO-optimized finance content
• Land paid gigs and long-term clients
• Stand out in a competitive but growing market

Your voice matters. So if you’re passionate about helping others make smarter money decisions, start writing today.